Automated Marketing Project Manager
Swedbank Latvija · Riga
Job description
About the role
We are looking for a Marketing Automation Project Manager to enhance private‑customer experience across the Baltic region. You will design, execute, measure and optimise multichannel campaigns for over 2 million customers in Estonia, Latvia and Lithuania.
Key responsibilities
- Plan and execute marketing automation projects, from concept development to testing and optimisation.
- Define target customer groups, channel‑mix strategy and support offer development.
- Collaborate with sales, marketing, product specialists, analysts, legal, digital experts and developers across the three Baltic countries.
- Measure, analyse and optimise multichannel campaigns for more than 2 million private customers.
Required profile
- Strong project and stakeholder management skills, able to align expectations at business‑bank level.
- Ability to interpret data and turn results into actionable business decisions.
- Customer‑centric mindset with high ownership and problem‑solving attitude.
- Fluent English and at least one Baltic language (Estonian, Latvian or Lithuanian).
Required skills
- Experience with SharePoint, Jira and advanced Excel.
- Knowledge of CRM and marketing automation platforms such as Pega Marketing, Salesforce or equivalent.
- Background in customer data analysis, digital and direct marketing.
What we offer
- 1.5‑year fixed‑term contract with opportunities for personal and professional growth.
- Flexible working conditions and a supportive, inclusive culture.
- Share‑based reward program, pension plan, health insurance and employee banking product offers.
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Published 4 weeks ago
Expires 1 month from now
30 views · 0 interested
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Swedbank Latvija
Riga