Content Marketing Specialist – Social Media & Editorial
Moller Auto Baltic
Job description
About the role
Join Moller Auto’s Marketing & Communications team as a Content Marketing Specialist. You will shape the brand’s voice across multiple social platforms, create engaging editorial content, and support business growth through strategic storytelling.
Key responsibilities
- Develop and execute social media content strategies for LinkedIn, Facebook, Instagram, TikTok and YouTube.
- Build and maintain an editorial calendar aligned with the overall marketing plan, ensuring timely delivery of content.
- Lead content initiatives, including written articles, video productions and photo shoots, to meet business objectives.
- Edit, proofread and continuously improve all published material.
- Drive traffic and engagement that boost sales and strengthen brand awareness.
- Measure performance, analyse social media metrics and adjust tactics accordingly.
- Identify the most effective content formats for each platform.
- Design creative marketing actions to support local events and PR activities.
Required profile
- Bachelor’s degree in Marketing, Journalism or a related field.
- Proven experience as a Content Marketing Specialist with copywriting, design, photoshoot and video‑content creation.
- Ability to anticipate audience preferences and adopt an editorial mindset.
- Experience building and engaging online communities on social media.
- Data‑driven, analytical approach with proficiency in social media analytics tools.
- Strong time‑management, interpersonal and communication skills in Latvian and English.
- Passion for the automotive industry.
Required skills
- Social media analytics tools
What we offer
- Experience with one of the largest automotive groups in the Baltics.
- Collaboration with talented, skilled colleagues and a Pan‑Baltic team.
- Career growth opportunities within a large, diverse organization.
- International working environment.
- Monthly salary starting from 1800 EUR gross, based on experience.
- Health insurance and employee discounts.
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Moller Auto Baltic